Convergence is the annual Microsoft Dynamics user’s group conference. Held each year since March, 1997 (before Microsoft had purchased 100% of Great Plains Software’s shares forming the Microsoft Business Solution division branded as the “Dynamics” product line) this conference was originally designed for users of Great Plains ‘Dynamics’ and Great Plains ‘accounting’ to learn about how their software can be best used for their business. The first conference in 1997 was held at the Walt Disney Swan Conference Center in Lake Buena Vista, FL. There were a total of 150 ‘users’ of which I was proud to be in attendance. Last week was the 14th event and it saw attendance nearly reach the 8,500 mark. I have heard many say that the larger the attendance the better.
Although I recognize the enormous benefits bestowed on all due to the significant scale and learning opportunities, I do admit that in a nostalgic way, I long for the days when there were only a few hundred people in attendance and it was ‘only’ for Great Plains users. Now however, if you are a CTO/CIO, Controller, CFO or other professional that relies on or uses Microsoft Dynamics products for a material portion of your organizations’ business processes, Convergence really should not be considered an optional event. Plan to attend next year. It will again be in Atlanta.
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